Be wary of false advertising. Stylists post their work on social media as a way of advertising to potential clients. Filtering is great for cleaning up a bad complexion or imperfections that models would prefer tweaked, but aside from increasing a little detail which can get lost in picture form...we keep it real. If we are showcasing a color service we've performed with the intent of advertising our skills, we don't change the color with a filter. Because that would be false advertising.